Event News
ANZ Signs 5-Year Deal with Shanghai Rolex Masters
Shanghai Rolex Masters - November 21, 2012
Dignitaries at the announcement of ANZ's partnership with the Shanghai Rolex Masters
Dignitaries at the announcement of ANZ's partnership with the Shanghai Rolex Masters
ANZ  today  announced  an  agreement  with  the  Shanghai  Rolex  Masters  to  become  the International  Banking  and  Finance Partner of  Asia’s premier Masters tournament for the next five years. 

Sponsorship  of  the  Shanghai  Rolex  Masters  – now  in  its  fifth  year  – extends  ANZ’s association  with  tennis  following  its continued successful  partnership with  the Australian  Open  Grand Slam. The tournament will be held 7-13 October, 2013. 

Commenting on the announcement, Dr. Charles Li, ANZ China CEO, said: “The Shanghai Rolex Masters has quickly become one of the pre-eminent events on the global tennis calendar reaching a worldwide audience of more than 45 million. 

“ANZ has a long-standing presence in China and this partnership not only reinforces our  long-term  commitment to China but also provides a valuable platform to help build our brand awareness across the region, ”Dr Li said. 

Shanghai Rolex Masters Tournament Director Michael Luevano said: “ANZ is a well-respected bank in Asia-Pacific and we are delighted to welcome them as one of the tournament partners. ANZ has a strong history supporting tennis in Asia Pacific and its 
involvement in the Shanghai Rolex Masters will help ensure a lasting legacy is left on the sport in China and the broader region.” 

ANZ will also gain naming rights to the China Tennis Development Program, a grassroots initiative aimed at developing young talent and supporting the growth of tennis in China. In the summer of 2013, 400 children from schools across China will be invited to participate in a series of training sessions under the guidance of experienced tennis coaches. 

In its first  three  years  in 2009-2011, the  Shanghai  Rolex Masters was  voted  by the ATP  players to  be the ATP World  Tour Masters 1000 Tournament of the Year. 

Image: L to R - Michael Luevano - Tournament Director Shanghai Rolex Masters, Louise Eyres - ANZ Group General Manager Brand Strategy and Management, Charles Li - CEO ANZ China, Li Yuyi - Director of Shanghai Sports Bureau, Zhang Huimin - Charman Shanghai JUSS Event Management, Jiang Lan - CEO Shanghai JUSS Event Management, Charles Smith - ATP Board Member

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